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trademark

Rehab for Bad Brands

"What happens to the bad brands?" It turns out there is a place for bad brands, a trademark rehab of sorts. Bad brands are most often descriptive words, ones that attempt to sneak their…

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5 Steps to Trademark Monitoring (Easy)

Trademark registration is only the starting point in maintaining legal rights in a brand name. Trademark monitoring includes implementation of brand protection strategies to reduce risk and liability that result from unattended counterfeiting, diversion, tampering,…

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