Create | Build | Protect

Every business needs a legal and business structure, both for day-to-day operations as well as a business exit strategy. A business exit strategy is often associated with building the company...

Does your online brand have brand legitimacy & brand authenticity to ensure your brand reputation with the public? Establish your own brand legitimacy as part of your brand development.

Early Internet marketers disseminated misinformation leaving many Internet businesses with weak or no brand protection.  Marketers in their quest to secure easy search rankings, as well as domain resellers seeking...

How to Trademark a Name in the UK? There are two ways to file. File using the Madrid Protocol based upon your U.S. registration, or file directly using an international...

A registered trademark serves as an insurance policy for online businesses. Do you need one for the names of your products or services? Here are six really good reasons your...

How to Trademark a Name in Canada? There are two different filing options. The first is to file using Brandaide Int'l trademark attorneys, or to file directly using the Madrid...

Brand guidelines are an essential part of sustaining brand protection. Creating an effective brand guide begins with proper trademark use by the brand owner, lest rights are lost. A brand...

There are three doors to file a USPTO trademark application. Whether you file on your own or hire a trademark attorney, it’s helpful to understand the three common ways to...

What does it take to be a breakthrough brand into's market place? Learn from those who made Interbrand's inaugural list of breakthrough brands. Is your brand on track to make...