The Kitchen Boulder v The Kitchen by Wolfgang Puck – a food fight
The Kitchen is suing to prevent Wolfgang Puck from registering the mark THE KITCHEN BY WOLFGANG PUCK. The Kitchen knives are sharpened and the dueling Chefs are ready for battle.
enforcement
Internet Domain Bully aka Reverse Domain Name Hijacker
Not all third party registrants of domains containing a trademark are cybersquatters. Some are innocent domain owners. How does one recognize the innocent and how do they defend against over zealous trademark owners?
5 Steps to Trademark Monitoring (Easy)
Trademark registration is only the starting point in maintaining legal rights in a brand name. Trademark monitoring includes implementation of brand protection strategies to reduce risk and liability that result from unattended counterfeiting, diversion, tampering, and theft.
5 Things to Do In Case of Domain Hijacking
You just awoke to find your domain name has been hijacked and your website is down, your site replaced by ads for sexual performance enhancing products. Your domain is now owned by an individual in Thailand with a phony name and address.
Or, perhaps you operate a successful on line business in the U.S. and learn someone in Australia has copied your entire site, and launched an Australian version of the site as their own, using your trademark in the domain but with an .au ending?
Trademark Clearinghouse: ICANN as Big Brother?
With over 620 (and counting) gTLD’s approved for launch by ICANN you need to know this. If you own a brand that matters, it’s time to register with the Trademark Clearinghouse . . .
Domain Hijacking
Brandjacking, or theft of domains is one of the fastest growing crimes on the Internet. Each week, nearly 3,500 domains are hijacked from rightful owners. If left unchecked, this can seriously impact the value of your trademark, as well as your company’s bottom line.
Are Your Trademarks Safe: gTLD Poaching?
.google is one of the first gTLD’s to go live and among the first of hundreds to come. Are your trademarks registered with the Trademark Clearing House?
Brand Protection -Top 10 Mistakes to Avoid
Why is Branding Important? Branding is vital to the survival of almost any online business. Branding includes the thoughts and emotions that are triggered in the consumer when they see your product or interact with your brand. Another reason why branding is important is that brand names, and logos are brand ambassadors for your business. …
Six Steps to Build a Valuable Brand
Excerpted from the forthcoming book Brandaide
When it comes to trademarks and the brands they represent, there are two paths. One leads to distinction, the other to extinction. The INSURE path teaches brand owners and their brand team six important steps to follow in order to create build and maintain a legally strong brand.
Trademark Solicitations: Scammers R Us™
Are you a target? If you hold a trademark, the answer is yes. Trademark applicants and registrants are being targeted by scam solicitations seeking money for “watch” service
