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A woman with a shock looked on her face a she reads a rejection of her USPTO trademark application

Why a USPTO Trademark Application Will Be Rejected

Brandaide Blog, Protect Your Brand, Secure Your Brand /

Who wants to go to the expense and time to file for a federal trademark registration for a new brand name and then get rejected? As many as 70% of all trademark filings are initially rejected, with the Examining Lawyer at the USPTO issuing an Office Action refusing registration. Some Office Actions are scary, complicated, and require expert trademark counsel.

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Brand Protection -Top 10 Mistakes to Avoid

Brandaide Blog, Branding, Select | Secure | Sustain, Select Your Brand /

Why is Branding Important? Branding is vital to the survival of almost any online business. Branding includes the thoughts and emotions that are triggered in the consumer when they see your product or interact with your brand. Another reason why branding is important is that brand names, and logos are brand ambassadors for your business.

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Federal Trademark Search: Naming Your Baby Brand

Brandaide Blog, Choosing Brand Names, Select Your Brand /

In a rush of excitement to launch a new product or business, it’s easy to forget that selection of a trademark is not the same as naming a baby. It’s easy to understand why you can’t choose a famous trademark like TIFFANY or TIFFANY BLUE. The selection of a great trademark requires investigation, including a federal trademark search. Begin with Step 1 SELECT, of the Brandaide 3-step trademark process.

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Brand Going Global?

Thinking of registering a global trademark for your business? Get your free step-by-step guide to brand protection in international markets, prepared by a leading international trademark attorney today.

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Nine Costly Myths About Trademark Registration

  • A Domain is protection for your brand name
  • Descriptive names are good trademarks
  • Rejection of your application means you can't register
CLICK BELOW TO LEARN THE OTHER SIX

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It’s what you didn’t know to think about that gets you every time!
— FREE CONSUMER GUIDE —

Guide to Trademark Registration Services

Get this FREE GUIDE today, and you will learn:

  • 6 Reasons your application will be refused
  • 7 Must-ask questions when hiring non-legal filing services
  • 6 Registration rip-offs to avoid



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Follow the Rules of Trademark Use in Marketing and Media to Maintain Trademark Rights

Cheryl’s Brand Owners’ Guide to Trademark Use reveals how to establish lawful trademark use necessary to register a trademark and to sustain trademark protection.

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Can You Protect What You Select?

MAKE A SMART CHOICE

Hint—Five choices and two are really bad. Enter your email and avoid the bad guys.

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Start Your Trademark Journey the Right Way

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