How to scale a business is an often asked question by successful business owner searching for ways to extend the reach of their services from one-on-one to one-to-many. Entrepreneurs such as business trainers and coaches, personal coaches, health and wellness practitioners, and even software companies with unique products or training methods can create a certification program to scale a business.
A certification program can significantly broaden brand recognition using brand extension and trademark licensing to scale a business beyond the personal services of the founder. The brand becomes more well-known, and the entrepreneur has the chance to build a legacy for his or her work.
Learn how to scale a business by creating your certification program from a leading expert. Cheryl Hodgson has created a free guide and checklist to help you develop, implement, and manage a legal certification and licensing program. There’s much more to know to make your certification program is legitimate, and that your Intellectual Property is protected.
Start Your Certification Program With Cheryl’s Free Checklist
Cheryl is recognized as one of the world’s top global trademark attorneys. She helped many entrepreneurs create a certification program to scale a business. Following successful completion of the certification program training, the certifier and the graduates, enter into a written license for the use of proprietary content. They also receive a license to use the certification trademark created for use only by certified graduates.
What is a Certification Program?
A trademark certification program allows the founder to establish a community and network of graduates of your certification training in your signature process, method, or healing modality. By certifying individuals