Here are 10 Brand Life events to remind you when it’s time to review and evaluate your brand protection. Assess and avoid the risks.
You can enter by one of three doors to a registered trademark. Here’s a guide to understanding the ways you can file for a trademark. Also, understand how the application is reviewed based upon trademark regulations.
A registered trademark serves as an insurance policy for online businesses. Do you need one for the names of your products or services? Here are six really good reasons to protect brand names with a registered trademark.
What does it take to be a breakthrough brand into’s market place? Learn from those who made Interbrand’s inaugural list of breakthrough brands. Is your brand on track to make the cut?
The Madrid Protocol is designed to reduce complexities of obtaining international trademark registrations. At first blush, Madrid Protocol may seem the smart way to go. However, experience has shown that’s not always true.