Top Articles for Thursday the 19th
Here are 10 Brand Life events to remind you when it’s time to review and evaluate your brand protection. Assess and avoid the risks.
You can enter by one of three doors to a registered trademark. Here’s a guide to understanding the ways you can file for a trademark. Also, understand how the application is reviewed based upon trademark regulations.
A registered trademark serves as an insurance policy for online businesses. Do you need one for the names of your products or services? Here are six really good reasons to protect brand names with a registered trademark.
What does it take to be a breakthrough brand into’s market place? Learn from those who made Interbrand’s inaugural list of breakthrough brands. Is your brand on track to make the cut?
The Madrid Protocol is designed to reduce complexities of obtaining international trademark registrations. At first blush, Madrid Protocol may seem the smart way to go. However, experience has shown that’s not always true.
Foreign trademark owners that distribute goods or services into the U.S. can file to obtain a US trademark registration. Here’s a guide to the ways to file and the pitfalls along the way.
Trademark owners selling in the global market need to understand the basics of international trademark registration. A rampant increase in the sale of counterfeit goods from China on Alibaba and now on Amazon is but one example of how the very existence of brands are being challenged online.
A recent filing at the U.S. Trademark office for the mark COTTON CANDY is a terrific example of an otherwise generic term that has been used as an arbitrary mark. At the same time it’s also a mark that is suggestive,
The Kitchen is suing to prevent Wolfgang Puck from registering the mark THE KITCHEN BY WOLFGANG PUCK. The Kitchen knives are sharpened and the dueling Chefs are ready for battle.